![]() For small businesses, there’s the WhatsApp Business app, while enterprise businesses can use the WhatsApp Business API.Īs the most widely used messaging platform, WhatsApp can be a great customer service channel for your business. WhatsApp’s business platform allows businesses to provide customer support and share updates with customers about their purchases. Gradually, people started communicating with businesses via WhatsApp. Initially, people originally used WhatsApp to send text messages to their family and friends. WhatsApp is a messaging app used by people in over 180 countries. And to help your videos get discovered by more people, we recommend reading up on YouTube SEO or considering advertising on YouTube to increase your reach. To get started, here’s how to create a YouTube channel for your brand. So if you use video to promote your business, then you definitely need to add YouTube to your marketing strategy. ![]() Besides being the second largest social media site, YouTube is often called the second largest search engine after Google, its parent company. YouTube is a video-sharing platform where users watch a billion hours of videos daily. To learn more about how to start conversations on Facebook, check out our guide to marketing your business on Facebook - and measuring your results. But the Facebook algorithm prioritizes content that sparks conversations and meaningful interactions between people, especially those from family and friends. It’s easy to get started on Facebook because almost all content formats work great on Facebook - text, images, video content, and Stories. More than 200 million businesses (mostly small businesses) use Facebook tools, and more than seven million advertisers actively promote their business on Facebook, which makes it a pretty safe bet if you want to have a presence on social media. This means roughly 37% of the world’s population are Facebook users. Facebook - 2.96 billion MAUsįacebook is the largest social networking site, with nearly 3 billion people using it monthly. The rankings on our list are based on the relevance to brands and creators, as well as the number of Monthly Active Users (MAUs). The top 21 social networking sites of 2023 And remember, you don’t have to be on every social media site to have a successful brand. We recommend reading through this list to learn more about the social media apps that might be great for your brand. Some will be familiar to you, while others might sound new. To make things easier, we researched and compiled information about the top social media sites in 2023. Does it fit your brand image? Is your target audience using that social media site? How many social media sites can you manage at once? It’s also whether the social networking site is a right fit for your business and you. Of course, it isn’t only about the size of the social media sites. ![]() ![]() This will allow you to maximize your brand reach on social media, engage with the right people, and achieve your social media goals. Whether you are a seasoned social media marketer, a marketer looking to venture into social media marketing, or a business owner looking to leverage social media, it’s helpful to know about the most popular social media sites out there right now.
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